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- A general overview of China’s TV shopping industry, covering development course, policies and regulations, market size, industry chain, current development and future trends;
- Analysis on major developments of TV shopping industry in China, involving competition pattern i.e. home shopping and advertising model as well as development trend;
- Analysis on 13 companies like Oriental CJ, Happigo, Qegoo, Acorn International Inc. (ATV), Wuxing Shopping, including company profiles, financial data, the latest strategies, trends and so forth.